Properties of Matter Determine Function
Marketing Plan
Question:
Objective:
Intro:
As we have already learned, chemical and physical properties of a substance help us identify that substance. However, the properties of a substance also determines its function and purpose in society.
Some basic properties include the following:
- How are the properties of materials utilized in society?
Objective:
- Students will research a chemical that is used in society today and develop list of chemical and physical properties and another list describing its functions. Students will then use this to create an advertisment or public service announcement (still or video) of the chemical.
Intro:
As we have already learned, chemical and physical properties of a substance help us identify that substance. However, the properties of a substance also determines its function and purpose in society.
Some basic properties include the following:
Physical Properties:
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Chemical Properties:
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Baking Soda, for instance, is a super versitile substance. According to Healthline, there are more than 23 uses for baking soda. A few include medical purposes from mitigating heartburn from too much acidity to cleaning agents due to it's hardness for abrasive properties. Additionally, its ability to obsorbe odors and removing dirt and stains, and even as a fire extinguisher make this chemical super versitile and useful! So many purposes for one simple chemical!
Task:
On a google slide, develop a simple marketing plan for a chemical of your choice.
Include a company logo, common chemical name, diagram of the molecular structure, the actual chemical name and chemical formula.
Additionally include a list of at least 2 to 3 chemical and physical properties of the substance and what the substance is used for (function).
Finally, make an online ad that can be used for any media platform of your choice - be it still or video.
Feel free to be creative and make up your own company, but make a statement that addresses at least one function based on a chemical or physical property of your chemical of choice. You may opt to use a chemical from your own choosing, or you may choose one of the ones I've selected below.
On a google slide, develop a simple marketing plan for a chemical of your choice.
Include a company logo, common chemical name, diagram of the molecular structure, the actual chemical name and chemical formula.
Additionally include a list of at least 2 to 3 chemical and physical properties of the substance and what the substance is used for (function).
Finally, make an online ad that can be used for any media platform of your choice - be it still or video.
Feel free to be creative and make up your own company, but make a statement that addresses at least one function based on a chemical or physical property of your chemical of choice. You may opt to use a chemical from your own choosing, or you may choose one of the ones I've selected below.
Project Sample
Task: As a marketing team, set up a "google slides" and together create a marketing plan to a fictitious company. I will be showing what a marketing group did for Arm & Hammer's "Baking Soda" in this presentation.
Element 1: A made up company that you're pitching your marketing plan to.
Make up a company that you plan on pitching your marketing plan to. I'm using Arm & Hammer as the company example for the baking soda chemical example.
Click the logo above to see an example of a marketing plan slide presentation
Element 2: Common Chemical Name, Molecule, Chemical Name & Formula
In this section, talk about the chemical as its more commonly known as, then be sure to add more information such as the molecular structure and the chemicals actual name and its chemical formula.
Element 3: Chemical & Physical Properties & Uses
In this section, create a list of chemical and physical properties for the substance, then list the uses for the chemical substance.
Element 4: Advertisement
Make an advertisement based on an actual function which is based on an actual chemical / physical property of the substance.
Below are two commertials on how baking soda (sodium bicarbonate) is used at home.
Other Media Ideas Include: Radio Advertisment, Skit, Public Service Announcement, Brochure, or whatever suites your fancy.
How to insert a home made video in your presentation...
- Create the video using either your cell phone or your chromebook.
- Upload the video to your google drive.
- Chromebook video:
- Videos are automatically download to "My Files/Download"
- Email the file to yourself.
- In the email, click the link to upload it to your google drive.
- Chromebook video:
- To link your video to your presentation...
- In your google slides presentation, select file, then insert video.
- Find your video file in your google drive.
- Presto, you're done. Be sure to share it with everyone in your team and your teacher.
Material Science in the Military
Material research is always ongoing to improve many products that we use today. One such industry that is super interested in researching material is the military. Below is a video that describes a scientific breakthrough on a material soon to be utilized by the military that will help improve the material used for making tanks that will make it lighter and stronger and a better heat insulator.
News Source: Fox
News Source: Fox
Funny Commercials
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COMMON HOUSEHOLD CHEMICALS
Below are 19 products pictured commonly found in your homes. To find the chemical, look for the "active ingredient" to get the chemical name. Don't mistake the company or product for the name of the chemical. For instance, there is no chemical name called "The Works" or "Ajax" or "Dawn". The active ingredient for "the works" is "Hydrogen Chloride", and both "Ajax" and "Dawn" have multiple chemicals for their products - in those cases, simply choose one and do research on it.